Digital. Creative.
My name is Ming Liu.
I’m currently a visual lead/super IC product designer at Automata Technologies, designing a robotics software platform for the biotech industry.
I’m also the creative lead for the company brand, identity and visual comms.
My passion for design sits comfortably where craft meets systems.
I have 20+ years experience in elevating products from functional to memorable.
My superpower lies in blending visual taste with product architecture and systems thinking.
I move fluidly across design, product, and engineering, bringing clarity and cohesion to complex problems. With AI becoming a baseline expectation, I’m actively exploring and applying new tools to amplify creativity, speed and impact.
I have led teams, built teams and been a team of one (I have been the founding designer twice).
As roles merge and industries evolve, I design with adaptability, precision and intention - enabling brands with smart, beautiful experiences.
*Below: a snapshot of what I did. Will update my work page with more as releases become public.
Automata LINQ brand ID - details TBD
Automata platform UXUI - modularisation concept - details TBD
For more detail: Synthace brand ID
Synthace UXUI - workflow building interface - demo.
Other workI’ve been working for 20+ years in digital.
I’m slowly working on curating it all and showing it here (ping me if you need password).